Awesome Sports Logos Blog

New Team, New Sports Logo, The Florida Fire Frogs

The Brevard County Manatees in Florida have officially relocated. The Minor League Baseball team has moved about an hour West, deeper into Central Florida, to Osceola County. Now that they have moved to a new home, the club has a new affiliate. Along with their relocation, the team has adopted a new identity. The Brevard County Manatees are now the Florida Fire Frogs. In addition to the relocation and new identity, the Fire Frogs are leaving their 12-year affiliation with the Milwaukee Brewers. When the new season begins in April of next year, the Fire Frogs will begin their four-year contract as an affiliate of the Atlanta Braves.

The new team name was voted upon earlier in the year, and came from a list of finalists that featured some intriguing names. According to Baseball America, names among the final choices to vote on included: Toucans, Mud Kickers, Sorcerers, Rodeo Clowns, Dragonflies, and the winner, Fire Frogs.

The move will ultimately benefit the Braves in the long run, as their new high Class A club will be within 20 miles of the spring training facilities. The biggest benefit for the Fire Frogs, is that their new identity gets to come with a new logo. Let’s compare the two looks, old and new.

 

The Manatees logo fits perfectly with other MiLB team looks. It has a playful, simple design. The manatee in the logo appeals to people of all ages. With a bat in hand and ballcap on, this look represents your typical baseball emblem. The baseball is centered, yet in the background, it is easily noticeable and doesn’t take away from the overall message of the logo. Nothing should take away from the mascot, which sits front and center. “Brevard County” is rightly featured, angled slightly and in great font. While the logo does incorporate the team colors, the overall color aspect is dull and boring. This can either be due to the team colors themselves being uninteresting, or a failure to represent those colors in a more eye-friendly fashion. All in all, the Manatees logo is solid.

 

The logo for the new Florida Fire Frogs is… well… this logo is on FIRE! I absolutely love this new look. The image is of a coqui frog, native to Puerto Rico. There is a lot of background to using a coqui frog as the new team logo, as Osceola County’s population features a large portion of people with Puerto Rico roots. I think incorporating that into the team look makes the Fire Frogs more personable to the fanbase around them. This can only serve to strengthen support for the team, and build a strong foundation of fandom. The coqui frog has flames running down its spine, and appears to have steam coming from its nostrils. While this frog may look little, you can easily tell it’s packing a punch! I say this new image is awesome!

Here at Awesome Sports Logos, we have our own baseball logo that hails from the great state of Florida. Today, we match the Florida Fire Frogs with the Boca Raton Cougars.

 

Go Fire Frogs and go Cougars!

Come back again to see more AWESOME logos!

Blake Cole

Sports Logo Lover, T-shirt Wearer

Awesome Sports Logos